About BuySmart

We are an online community of people and businesses
who believe that we can use consumer power to
create a fairer economy

Laura Pulford 27/11/90 - 26/10/16: The heart and soul of BuySmart - missed every day

Laura Pulford


James Bryant Make her proud

James Bryant


You? Refer 5 or more friends to BuySmart and join us as Co-founders on this page



More info on partners...

 Fair Tax Mark 

Wherever you see the Fair Tax Mark you can be sure that a company is open and transparent about its tax affairs and seeks to pay the right amount of corporation tax at the right time in the right place.

Living Wage Foundation

  The Living Wage is an independent movement of businesses, organisations and people who believe a fair day’s work deserves a fair day’s pay.

Ethical Consumer

The heart of the ethical consumer movement, since 1989. For over 25 years, Ethical Consumer have been the hub of the ethical consumer movement, helping consumers to shop ethically, campaigners to challenge corporate power and businesses to improve their supply chain.


Choosing products that carry the Fairtrade Mark gives shoppers the power to change the world everyday by giving farmers, workers and miners a better deal which means they can make their own decisions, control their futures and lead a dignified life everyone deserves.  Fairtrade certifies over 4,500 products from coffee and tea to flowers and gold.

B Lab

B Lab is a nonprofit organization that serves a global movement of people using business as a force for good. B Corps are certified by the B Lab to meet rigorous standards of social and environmental performance, accountability, and transparency.


Every product has a story. Provenance empowers brands to increase trust, using revolutionary technologies for greater supply chain transparency. Powered by mobile, blockchain and open data, our platform lets brands bring the origin and histories of products to the point of sale, helping us all make positive choices about what to buy.

Social Enterprise UK

The UK body for social enterprise - business with a social or environmental mission. We support business where society profits.


Check out some of these innovative UK brands who we are delighted to be working with...